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Posts Tagged ‘events’

Fifa 2010 At It’s Fever Pitch!!

July 10th, 2010 Vrinda Joshi No comments

Soccer means everything to football fans; they are glued to their TV sets and internet. It is a 5th addition to the 4 seasons. This is Gala time for all FIFA fans! Food, beverages and Football become the three basic necessities, if you’re a devotee.

However, it’s not just the fans who wait eagerly for the World Cup but also the BRANDS who swoop down on FIFA to leverage their products. From the smallest player to the big names, every brand wants a piece of the FIFA visibility pie. Participation in FIFA related events, quizzes and contests becomes an irresistible prospect for all FIFA fans, there’s so much on offer! They are great at leveraging everything about the event, everything that is happening in and around football.

Long before the FIFA 2010 edition made its debut on 11th of June, many big brands had already started to formulate their brand promotions based on it. It’s an event that comes only once in four years, an event which celebrates the joy of world’s favourite sport. Beginning with Coke, the longest standing partner of FIFA since 1974, Coke incorporated the FIFA theme into its global brand communication. ‘Coke Opens Happiness’ was blended with the finest and happiest celebration moments from the world cup.

The company didn’t stop at promoting itself but it also persuaded a call to action. It engaged the audience in its campaign through the “Celebrating the Goal” contest. Here in this contest Coke gave football fans chance to win FIFA Match tickets. The contest was about displaying your celebration style for a goal scored by you. Simplicity of the contest got this campaign extremely high recognition and hoards of people took part in it.

Another big brand to canvas FIFA theme in its promotion was Sony Ericsson. The Japanese-Swedish company in collaboration with Cherrypicks developed an interactive football theme based game wherein the players had to hit the ball with their head and advance to further level. The winners of the header game won exciting FIFA goodies.

Both the companies gained extensive exposure on conventional as well as digital media. The campaigns ranged from online applications to contests on Facebook, Twitter and Orkut etc. in addition to regular communication.

With all the international brands charging in, how could an Indian brand with International standards lag behind? So GoJiyo also jumped on the band wagon. They’ve constructed a giant Jabulani with head phones inside the virtual world for all the FIFA fans in GoJiyo. The football has been made clickable; a click lets users listen to the official FIFA Album. This should be an interesting experience for all the Shakira fans; the virtual world also claims that you can dance to the tunes of waka waka right inside the virtual world. A new concept – let’s see how it is received by the users.

From the international brands to Indian brands, FIFA has been a theme of utmost interest. And each one has incorporated this into their marketing strategy and brand communications to the fullest. Brands spare no expense to capitalize on this “Fifaism”. The competition heats up with all brands harping on the FIFA mantra and attracting more and more consumers.

Is this what they call “THE FIFA FEVER?

Wanna fly around without any inhibitions? Then GoJiyo lets you fly like an bird and roam free. If you would like to know more, check out GoJiyo the hottest, most talked about place this season.

What Is The World Series Of Poker?

March 25th, 2010 Wuejic Kanps No comments

Everyone has noticed the popularity of poker as the ultimate card game in the society today. Every household has a family member who knows how to play poker and has been playing with friends in another land based venues or through the different online poker rooms. Poker tournaments are established in order to honor the top most brilliant poker player in the whole World.

One of the most popular poker tournaments in the entire nation is the World Series of Poker (WSOP). It is an annual tournament that is usually held in Las Vegas but is also held at different commercial areas. Players joining the WSOP event can enjoy the beautiful view of the chosen place aside from the pleasure they receive in playing from the main event.

The first told poker tournament has a limited betting structure where the player has to purchase a specific amount of buy-ins and is played on a limited time. Five-card stud, deuce to seven low-ball draw, razz, seven-card stud, and Texas Hold’em are the poker variants played in a series of cash events in the World Series of Poker.

Enormous cash prices await every winner of the WSOP tournament. Aside from the cash prices that a winning player will receive, they will also be given a chance to take home a gold bracelet from the WSOP main event. Another thing to run for is the unofficial title for the World Champion of poker. The Champion player will also be given the chance to include its picture in the Gallery of Champion at Binion’s. A buy-in of $10,000 No-Limit Texas Hold’em has been the main event for the said tournament.

The World Series of Poker experienced revision of rules and regulations each year. It is their own discretion to add another mechanic for the game that they believed is beneficial for all players. Lately, they have added a $50,000 H.O.R.S.E. on the main event celebration of the WSOP. H.O.R.S.E. is another form of poker that is played at the high bets’ tables of casinos that determine the ultimate World’s Best player of the year. There are five poker variants that are played under this new game, which includes the Texas Hold’em, Omaha eight or better, Razz, Seven Card Stud and the Seven Card Stud eight or better.

Chris Ferguson, Juan Carlos Mortensen, Robert Varkonyi, Chris Moneymaker, Greg Raymer, Joe Hachem, Jamie Gold, Jerry Yang, Peter Eastgate, and Joe Cada are the crowned Champions of the WSOP since the year 2000 up to present.

Way back the beginning of the World Series of Poker, its improvement has grown slowly. It was on 1980’s where the satellite tournaments were introduced and that is approximately 10 years after the launching of the first World Series of Poker in Las Vegas. Today, the numbers of participants are drastically increasing in numbers like hurricanes and most of the poker players are making a good track record in the poker industry.

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Monster Jam Trucks – Awesome

March 13th, 2010 Phillip Guye No comments

The popularity of Monster Jam Trucks exceeds word of mouth. It is now really a household title that fathers bring their little children no matter how young into a Monster Jam live exhibit. The scope and restriction of Monster Jam trucks has already achieved franchise products and also video game material. Both children and grown ups enjoy the live exhibit, the video games and collecting Monster Jam trucks as a collection. The live show is accepted as a great family celebration, close enough in popularity to the Superbowl.

The monster jam trucks that happens to be collectible and playable are specially intriguing because it has obtained a great deal of support from the manufacturing market. The typical model of a monster truck is that of an ordinary pick-up truck but with bigger wheels, enough to collapse and also this is even regarded as a sport as well as leisure.

As for the gadgets and other produced souvenirs that is included with it, kids and adults get hold of these toys and have fun with them or put it on a shelf. There’s a particular bragging rights available if you know your Monster Jam trucks and also the drivers. These trucks can go beyond most obstacles and a part of the excitement is observing how it does this. The macho bravado of mastering these obstacles could be attributed to the fact that a display of strength is one of the oldest types of entertainment.

This does not mean that drivers of Monster Jam trucks don’t get into accidents. In reality there are plenty of documented situations for equally the drivers and spectators alike who fall into injuries during live shows. The worst of the unfortunate circumstances happened on January 2009 when a child not over the age of six years old had an accident. The viewers climbed to about 10,000 on that day and the incident won’t ever be forgotten about and that’s why the emphasis around the safety in Monster Jam trucks is reinstated over and over again. There is this sort of thing called Remote Ignition Interruptor that will prevent a major accident in the event a driver seems to lose control of his pickup truck. An out of control massive Monster Jam truck may cause severe destruction particularly in a crowd of vistors that may adequately amount to 10,000 people.

This sports activity and competition will stay afloat with all the great number of pimped out dune buggies appearing out of ingenious fans. These Monster Jam trucks are correctly designed with all the current safety characteristics in the case of a failure as well as in some dire cases, even explosions. Proper care is taken into account with this particular exhilarating and thrilling sport.

Before you decide to buy any tickets on the internet, be sure to check out these two great web pages Concert Tickets, and Monster Jam Trunks. No matter what kind of event you’re searching for, visit these sites for safe, speedy, and guaranteed satisfaction!